Tecno is a smartphone brand, subsidiary of Transsion, that originates from Hong Kong and is currently headquartered in Shenzhen, China. The company is most popular in Africa, where it held almost half of the phone market for 2023, and one way of improving its brand presence back at home in Southeast Asia is going for a celebrity endorsement.
That’s why Tecno announced today Lay Zhang as its Global Brand Ambassador, marking “an exciting new chapter” in the brand’s unstoppable journey, said an official press release.
The name Lay Zhang is well-known in China, Korea, Indonesia,…
