Sometimes intuitive logic just doesn’t work. Case in point: you might be inclined to assume that the cheapest iPad is the best selling iPad. But no. It’s actually the opposite.
The best selling iPad is the iPad Pro, according to a new report from CIRP today. In the second quarter of this year (April to June), iPad Pro sales represented 43% of total iPad sales, leading the way.
In second place, as you can see, was the vanilla iPad with 35% of the pie, followed by the iPad Air with 12% and iPad mini with 10%. Compared to Q2 2023, the iPad Pro’s piece of the pie has grown by 5%, the…
