Smartphone shipments are off to a rocky start in China with a drop of 7% in the first six weeks of 2024. The latest Counterpoint Research report shows double-digit declines in shipments across the board for the January 1 to February 11 period compared to last year. Low consumer confidence and the lack of upcoming high-profile launches as the two main reasons behind the disappointing start to the year.
Oppo saw its shipment shares drop by 29% while Apple’s shipments were down 24% compared to last year. In Apple’s case, Counterpoint analysts specify stiff competition in the higher-end market…
